I have been using and loving L’Oreal EverRiche Shampoo & Conditioner for over a year now. I first stumbled across these when a friend of mine had left her bottles in the shower and, having such wonderful hair herself, I knew I had to try them out. From the first use I noticed a huge difference in the texture of my hair, it was so much sleeker and much less brittle at the ends. This is what one reviewer on MakeupAlley had to say about the shampoo: “These L’Oreal shampoos and conditioners have completely blown me out of the water and this shampoo is no exception. I’ve tried a wide range of shampoos from both drugstore and high end brands cause I like to try new things and nothing beats this.”
What initially interested me in these hair products (other than the shiny gold packaging) was the fact that they were sulfate free. An extract taken from sulphatefreeshampoo.com explains in detail how sulfates used in many shampoo and conditioning products to remove oils can cause damage to your hair: “Sulfate is a detergent that can reduce the quality of the strands when it goes into the hair follicles. As a result, your hair becomes brittle and becomes prone to breaking. This can lead to an increase in hair fall. In addition, since sulfate is present in the follicles, they will have a hard time producing healthy strands to replace those that have fallen. Significantly, the volume of your hair will be reduced. You can prevent this from happening by using sulfate free shampoo.”
L’Oreal provides a variation of choices within the Hair Expertise range, all enriched with botanical oils and designed to tackle different issues: EverRiche = dry/fine, EverPure = dry/coloured, EverSleek = coarse/frizzy, EverStrong = fragile/brittle. Each of these bottles costs £5.99 but you will often find that there is a promotional deal on them which means that you wont always be having to pay £12 for the set.
It seems that whenever I’m in Superdrug or Tesco I will have an unnecessary panic attack over not having enough L’Oreal Hair Expertise in the house and therefore buy another load. For this reason I have ridiculous amounts of the stuff on stand-by just waiting for my current bottles to run out! However, this Christmas I was given some Pureology Strength Cure shampoos and conditioners from my sister’s boyfriend that I have been wanting to try out. So, if I can bare to part from it for a few washes, my love affair with L’Oreal may have to be shelved just for a while!